How To Sell Prints At An Exhibition
At the last London Photo Show on the Southbank we were chatting to some photographers who’d been successful in selling prints at the exhibition.
We took that research a bit further and surveyed other photographers who have sold prints at the exhibition, and thought it would be useful to summarise them here as practical points to help you sell more prints when you are exhibiting.
Here they are, 7 things you can do to sell more prints:
Be present and approachable
The simplest sales tool is you. Visitors enjoy meeting the photographer, hearing a bit about the work, and understanding the story behind the images.
Chris Lewis
Chris Lewis is a documentary filmmaker and photographer whose work explores health, humanity, and the stories that connect us. His projects often take him to diverse and fascinating places, where he meets people from all walks of life. Driven by a passion for capturing those he encounters, Chris shares their stories through honest, compassionate portraits that reveal the strength and beauty in everyday experience.
Instagram: https://www.instagram.com/chrislewisfilm
Alison Buchanan
I am a Sussex based photographer who embraces both traditional photography and experimental techniques, new and old. I create images which reflect my vision and imagination, using my camera to introduce abstraction into what I see and feel. I will be exhibiting recent works taken this year by the sea, both in the Outer Hebrides and Sussex coastline.
www.alisonbuchanan.co.uk
Instagram: @alisonbuchananpyhotography
Facebook: Alison Buchanan Photography
Christopher Moon
Christopher Moon is a Yorkshire born London based artist, writer and photographer. His photography has taken him from Knottingley, West Yorkshire shooting maggot farms, to New England U.S. documenting children’s Summer Camps.
His latest collection focuses on the urban environment and how we try to make it more pleasant with the introduction of animals despite building spaces that are hostile to their existence.
“Are They Real?”
We need to have animals within our environments for connection and comfort, despite the fact many of the animals will not give a second thought to us. If they are absent, then we will bring them in as facsimiles, because it seems we cannot live full enriched lives without them. Some might say this is a form of control, but I see a more optimistic reason, in that we want a constant reminder of who we share the world with.
We will paste them on our walls, make statues of them on our buildings, even embed them into our pavements. We want them here, we even pretend to be them. This strange sharing of space, this invitation to come and join us, is as fascinating as it is perplexing.
mrchrismoon.com
Instagram: @chris.moonphotos
Honey J Walker
In addition to being a photographic artist I am also the Ambassador for the Marylebone Project Charity, which provides accommodation and counselling for homeless women and those in crisis.
My series “ARE YOU NEXT TO AN ANGEL?” was shot in 2024 using staff from the charity on the streets of London. They wore enormous angel wings because charity workers are under paid and often overlooked by the public, yet they are quietly changing people’s lives, they are angels.
The staff from the Marylebone Project gave up their spare time to be part of this series, which took over a year to shoot. The limited edition prints were sold at a central London Gallery and all monies raised went directly to the charity. The images on display at the OXO Gallery are part of that series and any print sales will also go directly to the charity. To date I have raised £80,000 from print sales.
www.honeyjwalker.com
Instagram: honeyjwalkerphotography
Stephen Sunnucks
THAT EMPTY FEELING IN SEASIDE TOWNS when the season end, DFL’s ( down-from-Londoner’s) return to their everyday, humdrum lives, the wind begins to howl the sea begins to churn, the off season stretches, endlessly ahead….. that’s what Stephen Sunnucks captures in thought-provoking photographs taken as he walks the streets of these English seaside towns of his youth. The quirky humour, the sadness, the loneliness, the old customs, the resilience, the fun, “u alright luv?”, that incredible enduring community spirit. Stephen’s distinctive photographs, frequently stripped bare of excessive detail, often reveal hidden emotions or untold stories… Off Season.
stephensunnucks.com
Instagram: stephensunnucks1
Nic Arnold
In a world saturated with images perfected by AI, I chose to step back and rediscover the quiet magic that first drew me to photography.
The large-format camera, with its brass fittings and wooden frame, invites slowness and intention. Each photograph begins as light passing through glass onto a sheet of film coated in silver, an image forming upside down on ground glass – fragile, tentative & luminous.
Through the camera’s movements, space becomes fluid. Focus can sweep across the frame or contract to a single plane. Perspective bends, and with it, perception. The photograph ceases to be a record; it becomes something shaped, something found.
The process ends with platinum printing, where the precious metal sinks deep into the fibres of cotton paper. Each print is handmade, unique, its surface alive with subtle tones and quiet depth. These are images meant to endure: fragile in their making, yet permanent in their presence.
Instagram @pantheon.photo
Evelyne Peten
I am mostly a nature, wildlife and landscape photographer but enjoy dabbling in product photography as well.
I am awed by nature and find beauty in great landscapes and in minute shapes. I look for colour, harmony, and abstract compositions.
Instagram: evelynepeten
Greg Williams
I have been photographing for many years ,using both film and digital media to produce representative images of scenes, people or moments.
Recently I have shifted to more abstract images, and spending more time in digital post-production.
I’m interested in producing images that continue to be intriguing and engaging.
Instagram: @greg.williams3105
Stephen Foster
As an ex documentary film maker (BBC, Ch4) I’m interested in examining the story behind the picture in my photographic work. For me the narrative is as important as the image. I studied both Fine Art and Photography leading to an interest in combining different media and images.
The image titled ‘Point of no return’ is of a young man who has just completed a rite of passage, a coming of age within his culture. As part of the ceremony he has been circumcised and he wears the blade that made the cut around his neck. He is now considered to be a man not a boy within his culture. It is a point of no return. A change brought about by his culture.
In his hand he holds a can of soft drink given to him by a tourist. Will he return to drinking the abundant water we can see or is it a point of no return, a change to his culture.
The second image titled ‘Silicon and Code’ seeks to draw attention to the large scale consumption of power and water by Data Centres. Not necessarily in a judgmental way but as an alarm for our natural resources. An alarm triggered by the lightning bolt of climate change.
dragonflies7@btinternet.com